For the longest time, luxury goods have been transacted in exclusive retail shops, lined with the best internal decorations. But there is a new trend where luxury shopping is moving online. Why? Because the new generation of shoppers are Internet-savvy and prefer to click their time away.
Hence, you could be missing out if you are not e-commerce ready to address this trend. The current covid-19 situation has also moved retail traffic online. Hence, instead of dressing up a retail store with expensive decorations, one should dress up an online store with the best user-experience not just visually, but also from a user-interface perspective. The online store is opened 24hrs and does not need any employee to man it. The future of retailing probably lies in how the physical retail experience is mixed with the online experience to maximise revenue and lower costs.